LONDON—Ofcom, the U.K.’s digital communications regulator, announced Thursday that it has opened new enforcement investigations into 22 adult tube sites accused of failing to implement mandatory age-verification measures. The platforms are operated by five parent companies based across multiple countries.
“These sites have been prioritized based on the risk of harm they pose and their user numbers, including where there have been significant increases in their user numbers since the 25 July deadline,” Ofcom said in a statement. Together, the sites attract more than 8 million unique U.K. visitors each month.
The companies now under investigation include Cyberitic, LLC; Web Prime Inc.; Youngtek Solutions Ltd.; ZD Media s.r.o.; and the operator of xgroovy.com. Many of the websites under scrutiny appear to be iterations of master scripts used within the affiliate marketing sector of the adult industry, designed to drive and monetize traffic.
For instance, Web Prime Inc. runs multiple tube sites—anysex.com, fapality.com, mylust.com, xcafe.com, and yourlust.com—two of which share nearly identical designs. Such duplication is a common tactic among affiliates seeking to maximize reach.
Ofcom also confirmed that it has expanded existing probes into two additional parent companies, 8579 LLC and Itai Tech Ltd. Norwich-based Itai Tech operates Undress.cc, a deepfake “nudify” app. Like other operators under review, 8579 LLC also runs a series of clone-style sites.
“In addition to assessing their compliance with age-verification requirements for pornographic content, we are now investigating whether these companies have failed to respond adequately to statutory information requests from Ofcom,” the regulator said.